Oasis Pub
Oasis Pub was a supporter of the England team during the 2010 World Cup. They offered special discounts to England Supporters during games, and wanted a urinal ad that communicated as much.
Salvation Army – Halifax Centre of Hope
The Salvation Army’s Halifax Centre of Hope was looking for a print ad to raise awareness about homelessness. They had asked for existing materials, but seeing the opportunity we decided to give them something original.
World’s Longest Brainstorm
Nobody brainstorms like we do. And we went for a world record to prove it.
Killam’s Surrogate Momma campaign
The challenge was to communicate the benefits of renting with Killam Properties to University students, using a limited budget. The insight was that students had no one to mother them when going off to university, and Killam could help.
Killam’s Roommate Matchmaker
Finding a great roommate can be difficult. Your idea of clean might be completely different from theirs. And they might think they can move their boyfriend in and still only be responsible for paying half the rent (true story).
Cossette East Christmas Drive 2010
Drive the remote controlled Santa in our office from your computer or smartphone to push presents under the tree. For every gift under the tree at the end of your session, we’ll donate a dollar to the Children’s Aid Society.
Cossette East wins record haul at ICE Awards
Cossette East had its best ever showing at the 2010 ICE Awards, winning 3 Gold – tied for first on the night – 1 Silver, and 3 merits.
The McDonald’s McLobster was the big winner, winning Gold in the Print Single and Out of Home Single categories, and a Merit in Radio Single category.
2010 ICE Awards – Cossette East’s winning work
I am very proud of our team at Cossette East for the great results at the 2010 ICE awards. So proud that I thought I would post the winning work here.
Read more →
Cossette East gets new digs
When I first entered our new office space, one of my first thoughts was ‘Wow – this is amazing’, and my sense of awe still hasn’t diminished after 3 months. When you first get off the elevator you get a sense that you are entering a company that is on the cutting edge, but still recognizes the fundamentals of its business. The oldness of the wooden beams combined with the sleek furnishing remind you a lot of Eastern Canada – full of history, but still hip and modern.